PURCHASE FUNNEL POSITION
Consideration: Drive shoppers to aisle
Bollard Covers
Duration
1 week
REACH
Up to 16 million shoppers
FREQUENCY
In our top 330 stores - 4 per store
TYPICAL LEAD TIME
8 weeks
An opportunity each week to advertise your product on a minimum of four bollards per store.
Bollards used are located closest to the store entrance to help drive customers to your product in-
Option to include 4 different creatives per store. Die-cut options are available for Merchant’s Den winners.
Standard format
Die-Cut (Merchant’s Den winners only)
Overview
An opportunity each week to advertise your product on a minimum of four bollards per store.
Bollards used are located closest to the store entrance to help drive customers to your product in-
Option to include 4 different creatives per store. Die-cut options are available for Merchant’s Den winners.
Formats
Standard format
Die-Cut (Merchant’s Den winners only)
Objectives
