Engagement Package

REACH
Dependent on campaign
DURATION
Dependent on campaign
LEAD TIME
4 weeks

The Engagement Package is 100% search media based. This package is aimed at driving sales through user searches on ASDA.com. Searching for a product or brand is usually the end of a user’s purchasing process, meaning that media within search results can drive excellent returns.

 

 

Search Brand Amplifier

Search Promo

Search Mini Trolley

Search Bottom Leaderboard / MPU

Search Mid Leaderboard / MPU

 

 

 

 

 

 

 

Campaign Type

  • Promotion
  • NPD
  • Always On
  • Supplier
  • Brand

 

 

Location

  • Targeted Search Results

 

 

Objective

  • Sales

 

 

Message

  • Value
  • Quality
  • Range
  • Competition
  • New

 

 

 

Overview

The Engagement Package is 100% search media based. This package is aimed at driving sales through user searches on ASDA.com. Searching for a product or brand is usually the end of a user’s purchasing process, meaning that media within search results can drive excellent returns.

 

 

Search Brand Amplifier

Search Promo

Search Mini Trolley

Search Bottom Leaderboard / MPU

Search Mid Leaderboard / MPU

 

 

 

 

 

 

 

Campaign Type

  • Promotion
  • NPD
  • Always On
  • Supplier
  • Brand

 

 

Location

  • Targeted Search Results

 

 

Objective

  • Sales

 

 

Message

  • Value
  • Quality
  • Range
  • Competition
  • New