Social Media

REACH
Dependent on targeting
FREQUENCY
Dependent on campaign
DURATION
1 week
LEAD TIME
8 weeks

Enables brands to efficiently reach their chosen target audience across Facebook and Instagram. Most relevant users matched to the desired target audience/campaign KPIs.

 

Creative can feature across:
■ Facebook feed
■ Facebook & Instagram feed
■ Both feeds + Instagram Stories

Combining Facebook and Instagram increases reach to desired audience and potential traffic back to ASDA website.

 

 

 

Carousel

Static Image & Text

Video

 

Campaign Type

  • Event
  • Promotion
  • NPD
  • Always On
  • Supplier
  • Brand

 

 

Location

  • Chosen Audience (Facebook / Instagram)

 

 

Objective

  • Awareness
  • Trial / Appraisal
  • Category Participation

 

 

Message

  • Quality
  • New
  • Brand
  • Competition

 

 

 

Overview

Enables brands to efficiently reach their chosen target audience across Facebook and Instagram. Most relevant users matched to the desired target audience/campaign KPIs.

 

Creative can feature across:
■ Facebook feed
■ Facebook & Instagram feed
■ Both feeds + Instagram Stories

Combining Facebook and Instagram increases reach to desired audience and potential traffic back to ASDA website.

 

 

 

Carousel

Static Image & Text

Video

 

Campaign Type

  • Event
  • Promotion
  • NPD
  • Always On
  • Supplier
  • Brand

 

 

Location

  • Chosen Audience (Facebook / Instagram)

 

 

Objective

  • Awareness
  • Trial / Appraisal
  • Category Participation

 

 

Message

  • Quality
  • New
  • Brand
  • Competition